Circuit City Not Flouting the DMCA for a Tenner

5 Aug ’06

Circuit City must be shaking its head today wondering about this blogosphere thing. A flyer on a counter has made it ’round the world, and fueled gleeful indignation about the corporate guys who are violating the DMCA with their promise to copy your copy of Jennifer 8.

I suppose I can understand Boing Boing’s knee-jerk impulse to take a shot at the man, especially where the DMCA is concerned, but it all seems a little bizarre, and one phone call is all it took to verify that, indeed, Circuit City was not taking its own life into its hands for the sake of a “tenner”. Well, duh. One phone call. There is far too much in common between this sorry tale and this one.

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