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The Neuroscience of Wine Ratings


Jonah Lehrer confirms what many suspect: as he puts it, “wine ratings are for suckers”.


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One Response to “The Neuroscience of Wine Ratings”


  1. July 9th, 2008 at 19:44

    Also true: “a description of a wine without a rating is for suckers”. So choose which sucker you would prefer to be.