http://www.robhyndman.com/2006/03/06/whither-satellite-radio/ any technology distinguishable from magic is not sufficiently advanced Fri, 02 Jul 2010 05:45:02 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.robhyndman.com/2006/03/06/whither-satellite-radio/comment-page-1/#comment-1301 robhyndman.com » Blog Archive » The End of (Radio) Days? Thu, 16 Mar 2006 11:57:58 +0000 http://www.robhyndman.com/2006/03/06/whither-satellite-radio/#comment-1301 [...] I’ve blogged before about the impact of podcasting on radio, and more recently, about the opportunity for internet radio in a wifi cloud world. Podcasting has certainly affected my use of radio, and having all of my audio media digitized and available - in-house, in-hand or in-car - has changed the way I use audio. [...] [...] I’ve blogged before about the impact of podcasting on radio, and more recently, about the opportunity for internet radio in a wifi cloud world. Podcasting has certainly affected my use of radio, and having all of my audio media digitized and available – in-house, in-hand or in-car – has changed the way I use audio. [...]

]]> http://www.robhyndman.com/2006/03/06/whither-satellite-radio/comment-page-1/#comment-1276 robhyndman.com » Blog Archive » Google Radio? Thu, 09 Mar 2006 01:29:22 +0000 http://www.robhyndman.com/2006/03/06/whither-satellite-radio/#comment-1276 [...] With wifi clouds forming everywhere these days, put a wifi PDA into everyone’s hands and you’ve got mobile internet radio - a compelling challenger to radio and satellite radio. But what if you could also tailor the content and advertising of internet radio to the individual listener? For example, could advertising and content be tailored to the listener’s preferences (because of the user’s listening history) or location (because of localization to a particular wifi transmitter)? Advertising and content that could be tailored to the user and accurately measured would be a powerful proposition - certainly more powerful than the very rough targeting and measurement tools now available in radio. [...] [...] With wifi clouds forming everywhere these days, put a wifi PDA into everyone’s hands and you’ve got mobile internet radio – a compelling challenger to radio and satellite radio. But what if you could also tailor the content and advertising of internet radio to the individual listener? For example, could advertising and content be tailored to the listener’s preferences (because of the user’s listening history) or location (because of localization to a particular wifi transmitter)? Advertising and content that could be tailored to the user and accurately measured would be a powerful proposition – certainly more powerful than the very rough targeting and measurement tools now available in radio. [...]

]]>