From Mark Williams, the remarkable, aggravating, unbelievable and ultimately fascinating story of one man’s effort to launch an iPod Shuffle accessory:
This is the story of one mans simple crusade to produce a stylish ipod case that isn’t a glorified condom, in the face of adversity from having no idea how to do it, erratic manufacturers and suppliers, and all under the knowledge that ultimately you are at the mercy of Uncle Steve Jobs and his iPod massive.
A soup-to-nuts story of taking a product to market. Lots of great tips for others planning a trip down the same path.
Tip of the chapeau to Dave Hyndman.
